The successful Defender Challenge which ran for three years in the UK from 2014 to 2016, was inspired by Bowler.

Bowler recognised there was a market desire for entry level off road 4×4 racing that could pave the way for competitors to gain and develop driving and navigation skills and experience, in order to progress to more extreme off road races.

Supported by Land Rover and regulated by the Motor Sport Association (MSA), this one make series featured purpose built FIA/MSA approved Defender 90s modified for performance and safety in races – but remaining road legal – and became a highly popular series attracting experienced and rookie entrants from across Europe and further afield. Whilst some enjoyed competing in the seven round series of stage and hill rallies each year, others utilised the full training and support provided by Bowler as a stepping stone on their route to Dakar – realising the vision of Bowler to provide an entry level and supportive environment to ultimately prepare competitors to go on to pursue their bigger off road rally raid aspirations.

Although the series finished at the end of 2016 due to the Defender ceasing production, Bowler’s Defender upgrades including Body Kit, Fast Road Defender conversions and further Defender modification options remain offered by Bowler due to their continued popularity.

To find out more about Bowler’s accessories, body kits, conversions and modifications for road going Defenders, click here

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